Moda Ai Design Agent · Arie Scherson

I called Moda’s development brilliant and thought it might become the biggest of its founder’s three products. I connected that optimism to the founder’s earlier successes, while recognizing that this was my opinion rather than a result supported by evidence in the post.

I replied to @ariesnotebook’s criticism that AI design tools produced static images and made element-level changes require starting over. In the quoted description of the tool, output is fully branded using material pulled directly from a user’s website, generated from one prompt, and built by 5 specialized agents working simultaneously on layout, typography, color, content, and structure. The quote says each element is editable in its own layer and compares the experience to Google Slides; these product claims were in the quoted post, not independently verified by me.

In my reply, I reported making 10 fully branded personalized decks for 10 prospects in one afternoon. I compared this with a task that used to take a design team a week and said it now takes one session. I also said Google, McKinsey, and Stanford were already running on the product, and that it had raised $7.5M from General Catalyst and the founder of Dropbox. These were claims in my post; I did not provide measurement details or name the product or the Dropbox founder.

In a separate reply about the same product, I praised Anvisha’s work, said she had built 3 “quiet operator” systems, and described the pattern as inspiring to me as a founder. I said I was happy to partner with her team and invited people to try the product at https://t.co/Qt6m6ZuVC1; I did not explain what the partnership involved or what the three systems were.

In my reply about Anvisha Pai, I described her as a repeat operator rather than a first-time founder. I said she went to MIT, worked at Dropbox, built Slab—which was #1 Product of the Week—and built Dover—which was #2 Product of the Day. I also noted her Forbes 30 Under 30 recognition. In the quoted assessment, @ariesnotebook said the founder of Moda had built two successful products before it, both reaching #1 on Product Hunt; that quoted claim was theirs.

I described a recurring design-work problem at the companies Pai built: even at 100+ people, she was still working directly in design files, tweaking spacing, fixing colors, and keeping the brand cohesive. I said this was not because other people could not do the work, but because no tool made it easy enough to trust.

I said every AI design tool I had tried failed in the same way: a prompt produced a static image, and changing one element meant starting over completely. I considered that limitation enough to make the tools unusable at a professional level. I did not name the tools I tried or specify which professional tasks I evaluated.

I referred to Moda as the founder’s third product and speculated that it might be the biggest of the three, but gave no supporting rationale beyond the reported prior successes. In the announcement I quoted, @anvisha said Moda had raised $7.5M and described it as “the world's first design agent with taste.” That fundraising and product description were @anvisha’s claims, not my independently verified statements. The announcement also offered to design a brand for free in exchange for replying “Moda” with a retweet and comment.