I am trying to increase the daily return rate of users by giving them clearer immediate value.
One change to try is a short weekly digest of relevant questions and one or two worth‑knowing people, which shows the value without the visitor having to work it out first.
The test would be whether people who get the digest come back within a week more often than those who don’t.
Measure that before changing anything else.
I will create the digest, segment users into test and control groups, and track the proportion of users who come back within a week.