In May 2021 I posted a series of LinkedIn updates that blended crypto market commentary with the launch of my new marketing framework, the “CMO Stack.” I used video links, bold statements, and hashtags to reach marketers, CMOs, and crypto investors.
I appeared on CNBC on May 21 2021 to discuss the crypto market crash – video: https://lnkd.in/dXqFxJj.
I claimed that money printing in India is at 25 % per year – “Money printing @ 25% per year in India.”
I observed that people are converting fiat into “Dog Money” (Dogecoin).
I launched the “CMO Stack” on May 2 2021 – link: https://lnkd.in/dWmzX9n.
I compared legacy marketing to “driving a horse cart on an Autobahn,” saying Philip Kotler’s frameworks are outdated for the 2020s.
I promised a low‑frequency email cadence: “From strategy to execution, from mental models to case studies, get one email every week. One email a month. That’s it.”
I called on peers to tag marketer friends and used hashtags #marketing #strategy #growth #digitalmarketing #content #contentmarketing.