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Nikhil Kamath · @nikhilkamathcio

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Zerodha S Bootstrapped Journey

From x.com/nikhilkamathcio

On 2020-06-17, I thanked @zatakia for a post about Zerodha’s bootstrapped growth. The quoted growth claims—including client figures, acquisition methods, and financial results—were @zatakia’s, not mine, so I am not presenting them here as my own claims.

The post I thanked @zatakia for described Zerodha’s bootstrapped growth: it attributed the company’s start in 2010 to @Nithin0dha and @kamath_nikhil, reported client milestones of 70k in 2015 and 2.3mil in 2020, and said Zerodha added 50-70k clients monthly, used 0 ads, and grew by word-of-mouth. It also said 70% of new clients were first-time investors, funds raised were ₹0, and FY19 revenue and profit were ₹850 Cr and ₹350 Cr. These are @zatakia’s claims; the post did not provide their methodology or define the reporting periods.

In a 2020-07-30 interview with @businessinsider, I discussed growing Zerodha without any direct marketing, along with our key focus and vision for the future; the post did not give further details about those topics.