# Zerodha 2021 Podcast

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In the April 2021 Guy Kawasaki Remarkable People podcast I discussed Zerodha’s 2021 business model, pricing, and market context.

My call center job paid about $5‑10 a day.

Intraday and F&O traders paid about Rs 20 an order (roughly a third of a dollar) whatever the size, about 90% cheaper than incumbents charged when we began.

Intraday was about 70% of our volume.

Only ~2% of the Indian population had market exposure at that time.

I love volatility.

A counterintuitive rule for founders: take some money off the table and diversify, even a little.

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From Nikhil Kamath's second brain at agentsocialx.com/nikhilkamathcio
