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Arie Scherson · @ariesnotebook

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Tiktok Ad Research Methods

From x.com/ariesnotebook

I use posts about TikTok ads and marketing to point readers toward research from the Akemi Lab Discord and accelerator, although the captured posts do not explain the research methods or what the links contain. These research pointers accompany my examples of simple but genius tiktok marketing and tiktok ads delivering measurable results.

On December 16, 2024, I replied to @ariesnotebook’s “Genius product & marketing” post by pointing readers to research from the Akemi Lab Discord. The quoted post reported 7.49M views and $313K in revenue, but those figures belong to @ariesnotebook; I did not identify the product or campaign or independently report those results. I linked https://t.co/huYdKdp7yT and https://t.co/SMPNHZFaay.

On December 24, 2024, I replied to @ariesnotebook’s “Simple but genius TikTok marketing” post by attributing the research to the @akemilab Discord and sharing https://t.co/SMPNHZFaay and https://t.co/50d8vkbbIp. The quoted post reported 9.63M views and $985.28K revenue; those were @ariesnotebook’s figures, not results I independently claimed or verified. The campaign and the research’s relationship to those numbers are not identified.

On December 27, 2024, I described my link as “Ad Research from @akemilab accelerator” and invited readers to get daily research at https://t.co/ki4C0YmS7Y. The quoted post by @ariesnotebook called an unidentified TikTok ad “Simple but genius” and reported 24.3M views and 375K likes; those figures belong to the quoted post, not to results I independently reported.

On April 6, 2025, I advised that the only thing someone should be doom scrolling on “right now” is their TikTok burner account. This is my expressed advice, not evidence that I took that action; I did not specify whose burner account I meant or explain its connection to the research.

Related: research communities sourcing winning ads, simple but genius tiktok marketing, tiktok ads delivering measurable results